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  • door marketing example

    Doors of Marketing – Experiences from real life

    by LyleH - April 29, 2016

    I ran across this ad recently from Dove.  Watch it and see how it makes you feel. . .   If you are a woman, you are probably [...]
  • wendys-1

    Engaging Customers with Social Cause and Social Media

    by LyleH - February 9, 2016

    I want to share with you a recent campaign by Wendy's.  I think they did a tremendous job of engaging their customers. First let's look at the [...]
  • afraid-google-mice

    Is your business website ready for Google Mice?

    by LyleH - April 13, 2015

    What is April 21st? Is the sky falling?  Nope, it is another skyfall from Google known as the Google Mice Update. Google actually took time to [...]
  • finding keywords

    Check Out What Constitutes Good Keyword Research

    by LyleH - March 16, 2015

    Check Out What Constitutes Good Keyword Research Business owners are asking if keywords remain relevant in 2015, and the short answer is, [...]
  • can you market happiness?

    Video Ad Review: Coke-Make It Happy

    by LyleH - March 12, 2015

    https://www.youtube.com/watch?v=ibgvkXm9Qkc The Product: Coca-cola How they are Marketing: The Story of Emotion Target: Internet Users; [...]
  • SEO strategy, 5 mistakes

    5 SEO Mistakes Even the Pros Make

    by LyleH - February 16, 2015

    Business owners online use SEO, search engine optimization, to catch the attention of search engines like Google.  Many of them forget the basics [...]
  • Shiney Object Syndrome Innoculation

    by LyleH - November 26, 2014

    I was infected this week with the Shiney Object Syndrome.  I bought a product that looked really good.  It was definitely something that I could [...]
  • Marketing quote digital success advantage

    Expert Video Marketing Tips

    by LyleH - November 25, 2014

    Lorem ipsum dolor sit amet, consectetur adipiscing elit. Curabitur sit amet ornare nisi. Pellentesque eget erat congue, semper arcu imperdiet, [...]
  • Learning from Famous Business Failures

    by LyleH - November 19, 2014

    http://www.youtube.com/watch?v=D71hPMg7-tg In the video, they go through all the different mistakes that some rather large companies made. [...]
  • Ad Strategy: Creative Audience Targeting

    by LyleH - November 5, 2014

    The Product: Pantene Hair Care Products Go here to visit the haircast: http://www.weather.com/weather/haircast/75252 How they are [...]
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